Something New brought together coworkers, colleagues, and professionals for an evening of friendly competition and effortless connection at NOE Restaurant & Bar inside the iconic Omni Los Angeles in the heart of Downtown LA. Presented as part of the DTLA Summer Camp series, the Happy Hour Game Night gave attendees a chance to step away from the workday and into a one-of-a-kind trivia night experience featuring a series of interactive minigames designed to entertain, engage, and bring people together. With the relaxed, upscale atmosphere of one of DTLA's most beloved venues as the backdrop, the evening struck the perfect balance between professional networking and genuine fun.
Happy Hour Game Night at
DTLA Summer Camp |
Trivia Night | Something
New
Case Study
A Happy Hour Powered by Trivia
Trivia Night became the centerpiece of the evening, transforming a traditional happy hour into a high-energy, interactive experience. The 120-minute game encouraged attendees to participate, collaborate, and engage with one another through friendly competition, creating an atmosphere filled with excitement and laughter.
More than just entertainment, the experience sparked meaningful conversations, strengthened team connections, and kept guests actively involved from start to finish. By combining interactive gameplay with a social setting, the event delivered a memorable brand experience that elevated attendee engagement and turned a casual gathering into a standout team-building activation.
Round Up the Competition
The magic of the evening was in how effortlessly the trivia format broke the ice. Set inside the warm, inviting atmosphere of NOE Restaurant & Bar, guests could move freely, mingle between rounds, and enjoy the kind of relaxed social flow that rarely happens at a standard happy hour. The combination of friendly competition, expert facilitation, and a great venue gave attendees more than just a fun night out. It gave them a shared experience worth talking about long after the final round.
Features & Add-Ons
The trivia night came with full-service hosting and facilitation from Something New, turning the evening into a seamless, end-to-end experience.
Trivia Hosting & Facilitation
Our expert hosts kept the energy high, guided guests through each round of interactive minigames, and made sure every attendee felt engaged and entertained throughout the full 120-minute experience.
120-Minute Experience
Designed to fit perfectly into a happy hour window, the 120-minute format gave attendees enough time to fully enjoy the games, connect with colleagues, and make the most of the evening without overstaying the fun.
Interactive Minigames
Beyond traditional trivia, the evening featured a series of interactive minigames that kept things fresh, fun, and unpredictable, giving guests plenty of reasons to stay on their toes and in the moment.
Why it Worked
The activation succeeded because it gave professionals something a standard happy hour simply cannot offer, a reason to actually talk to each other. By pairing interactive trivia with expert facilitation and a welcoming venue, Something New turned an after-work event into a genuine shared experience. Guests left not just having had a good time, but having made real connections along the way. That is the Something New difference: taking any occasion and transforming it into something people actually remember.
Carnival Games,
Reimagined.